Vuse Launch Video
Sims, lots o’ sims.
VMLY&R asked me to help put together this piece for the launch of the new Vuse vape. This was an exciting project because vapes mean smoke and liquid! So I put my simulation pants on and got to work.
There were 5 shots that required smoke sims and two that needed liquid sims. With a few other bread and butter mograph things here and there.
Some early tests.
Developing a pyro shader, we felt that this looked a little unhealthy, but I liked the magical vibe of it.
Where there’s smoke there’s fire!
I couldn’t help myself and wanted to see what the vape would look like if it was on fire.
Here’s some of the many many many process playblasts in a video with some funky tunes.